ICC to launch collection to mark tenth anniversary of India’s 2011 World Cup triumph
Dubai: The Worldwide Cricket Council (ICC) will launch a collection named #CWC11Rewind on Friday to mark the tenth anniversary of India’s 2011 World Cup triumph at residence.
The collection will look again at match’s iconic moments by means of 100 posts.
A few of the contents will embrace a five-min highlights of each match launched on the ICC web site on the day the match occurred, player-focused highlights from every match throughout ICC social channels, every day Instagram Reels content material focusing on a youthful demographic and interviews with key gamers from the occasion.
The contents shall be each in Hindi and English languages.
“With a dedication to interact followers of cricket with compelling content material past English, the #CWC11Rewind marketing campaign is simply the start of ICC’s long-term multi-lingual technique to take cricket to a bigger demographic,” ICC stated in a launch.
“In a concerted effort to customise, localize and have interaction followers from India particularly from the massive Hindi-speaking market (HSM) there shall be, over a 100 posts through the course of the marketing campaign to the ICC’s Hindi Group https://www.fb.com/teams/140416117847415.”
There may even be five-minute match highlights from all 9 Indian matches with Hindi commentary.
India had received the 50-over World Cup beneath the inspiring management of Mahendra Singh Dhoni with a six-wicket win over Sri Lanka within the last in Mumbai.
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