ICC to launch collection to mark tenth anniversary of India’s 2011 World Cup triumph

ICC to launch collection to mark tenth anniversary of India’s 2011 World Cup triumph

Dubai: The Worldwide Cricket Council (ICC) will launch a collection named #CWC11Rewind on Friday to mark the tenth anniversary of India’s 2011 World Cup triumph at residence.

The collection will look again at match’s iconic moments by means of 100 posts.

A few of the contents will embrace a five-min highlights of each match launched on the ICC web site on the day the match occurred, player-focused highlights from every match throughout ICC social channels, every day Instagram Reels content material focusing on a youthful demographic and interviews with key gamers from the occasion.

The contents shall be each in Hindi and English languages.

India defeated Sri Lanka by six wickets in the final of the 2011 World Cup in Mumbai to register their second World Cup victory. Reuters

India defeated Sri Lanka by six wickets within the last of the 2011 World Cup in Mumbai to register their second World Cup victory. Reuters

“With a dedication to interact followers of cricket with compelling content material past English, the #CWC11Rewind marketing campaign is simply the start of ICC’s long-term multi-lingual technique to take cricket to a bigger demographic,” ICC stated in a launch.

“In a concerted effort to customise, localize and have interaction followers from India particularly from the massive Hindi-speaking market (HSM) there shall be, over a 100 posts through the course of the marketing campaign to the ICC’s Hindi Group https://www.fb.com/teams/140416117847415.”

There may even be five-minute match highlights from all 9 Indian matches with Hindi commentary.

India had received the 50-over World Cup beneath the inspiring management of Mahendra Singh Dhoni with a six-wicket win over Sri Lanka within the last in Mumbai.

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