Kia Digi-Join digital showroom service rolled out for contactless car purchases- Know-how Information, Alenz

Kia Digi-Join digital showroom service rolled out for contactless car purchases- Know-how Information, Alenz

Automaker Kia India on Thursday mentioned it has launched a digital instrument to assist prospects make purchases on-line amid the coronavirus pandemic. The corporate has launched an built-in resolution utility known as ‘Kia Digi-Join’ which is an industry-first video-based dwell gross sales session resolution, Kia India mentioned in a press release. The answer is obtainable by way of web site scheduling and integration with the corporate’s Buyer Relationship Administration (CRM) system, it added. This customised utility will allow prospects to attach with their nearest dealerships and get full help utilizing a video convention platform, providing them a showroom-like expertise, the automaker famous.

The answer which was developed taking into account the present pandemic state of affairs, is not going to solely guarantee the protection of consumers, but additionally expedite and enhance their shopping for course of by providing a contactless automotive shopping for expertise from the consolation of their houses, it added.

Customers will even be able to add their friends or other family members to the video consultation on the Kia Digi-Connect platform. Image: Kia/Tech2

Prospects will even have the ability to add their pals or different members of the family to the video session on the Kia Digi-Join platform. Picture: Kia/Tech2

“Know-how-led digital transformation has been the first strategy for Kia India proper on the outset and we’re dedicated to spearheading the digital revolution within the Indian automotive {industry} going ahead,” Kia India Govt Director and Chief Gross sales & Enterprise Technique Officer Tae-Jin Park mentioned.

The platform would allow prospects to go for video session with an entire walk-through of fashions with the assistance of the advisor on the showroom.

The Kia Digi-Join resolution may also present prospects a number of extra choices together with a 360-degree digital expertise on a video name, display and video sharing together with sharing of brochures, pricelist and so on., through the video convention to additional deal with their queries.

Moreover, the app permits prospects to incorporate a number of members of the family and pals on the identical name from totally different geographic places to collectively perceive and focus on with dealership representatives, much like a showroom go to expertise.

“We imagine this initiative shall be a game-changer within the buy journey of the shoppers because it presents a protected platform the place prospects can entry all of the details about Kia services and products from the consolation of their houses, as they might when visiting the showroom,” Kia India Vice President and Head of Advertising & Gross sales Hardeep Singh Brar famous.


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